When you need Racing Sponsorship Agreement, don't accept anything less than the USlegal brand. These may include publicity on your car or trailer, promising to wear the sponsor's logo at press events and offers to attend public events as the sponsor's representative. advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. Even at the pro level, the work, luck, and talent required to make a career is astronomical. This might seem like a long process but it makes it so much easier to turn to those contacts when you need sponsorship or see an opportunity. to see that back in extra sales. stream Fast Feb is back but its looking a little different for 2023! However, there's a few things you could do to maximize the chances that your sponsorship remains relevant and you stay at the front of your sponsor's sponsorship queue: Getting sponsorship for your event is a daunting task. With all this information, it should be easy to write a pitch that really speaks to the business and its goals. Without sponsors to impress or big prize money to win, were racing simply for the fun of it. An initial deposit of ($ amount) must be paid on or before (date). Limit the photos to no more than one or two per page for the best aesthetic. If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. How it REALLY works, what it really is, and how to get it. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. Expect huge costs to be competitive, and cutthroat competition (both on and off the track) Realize those exponentially higher costs usually way outweigh the additional prize money. If your sponsor just agrees to all the terms in your proposal, including price, there's nothing more to do than send them a sponsorship letter or agreement for them to sign (always document the terms of your final agreement to avoid misunderstandings and awkward conversations down the line). Becoming a NASCAR team sponsor is a big step for any company, regardless of size or budget. Though my experience was generally limited, I never saw ANY return from any of it. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. One of the first things a prospective sponsor will do is check out your social media accounts. Head Start is our industry podcast, delivering in-depth content on anything cool happening in the It is in that follow-up meeting, also known as a discovery session, that you and the sponsor will be discussing your sponsor's needs and how a sponsorship of your event could help meet them. Download Its about being a christian role. Be sure to include a call-to-action so the decision-maker knows what you want them to . How will your sponsor assess the sponsorship and whether it has been a success for them? The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. trailer race car sponsorship agreement template Free Racing Sponsorship Proposal Example-Flip eBook Pages 20 - 202 Interest in actual property, sale of products over $500, lease longer than a yr. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Modern-day motorsport sponsorship is all about standing out. A section about the car your drive. Money demands include the car itself, parts, gas, assistants, a trailer and fees to enter races. Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. Do you have a special story? Include references to your relationship-building conversations. Do not plead. Moreover, you will further get an idea about what a racing sponsorship proposal is and how to create one. If theyre not quite right, ask yourself why. But with good content and a consistent posting strategy, you can grow your following and increase your reach. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. AGR Racing Sponsorship Proposal 2021 by AGR_Racing - Issuu If anything, it means the opposite. FREE 10+ Automotive Sponsorship Proposal Samples in PDF | MS Word No matter what you do, try and bring consistency into all elements of this process. Racing is an expensive sport that requires investment and sponsorship. smoga07 There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. And the best person is always the decision maker: the person who has an interest in what you have to say and the authority to make things happen. 0 Are you going to help that business make more sales? 03. Helping race directors share expertise and learn from each other is a big part of what we do. Whenever you create a sponsorship proposal, it must be written in such a way that it attracts the potential sponsor. How do I write a sponsorship proposal? A good marketing/sponsorship proposal includes: 1. Similarly, a racing sponsorship proposal is a document that a racing team presents to some individual or a business to get sponsorship from them. E@!Euq[dIV%ehJQ5$ Sponsorship Proposal - 61+ Examples, Format, Pdf | Examples The target marketing group for the race car is the non-professional weekend autocross racer. All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. The cover letter should also include the reasons why you think this sponsorship will work. Posted on January 12, 2023 by admin. The objectives for your first contact with potential sponsors are to (1) come across as a credible partner and (2) secure a follow-up meeting or call. 1110 Click the link below to read more. Update your sponsor with reports on the work youve been doing for them. Bring your own food to Track Days Save money while eating better. Without primetime TV coverage, how will people see your sponsors name/product? It does not mean that it must include false claims or misleading information. Include bosth posed shots around the car, so the sponsor gets to know your face, and shots of races. Road Racing in the United States has several tiers. Motorsports Sponsorship Proposal Template - Get Free Templates $ 15K . Heres what it gives you: A companion document that will help you fill out each section, Guidance of speaking to a business goals, A replacement for your own branding and design style. Your approach should include details of how youll provide value to them. Be consistent post regularly and stay on brand. 02. Do people regularly gravitate towards you for some reason or other? Create a two-way relationship with your audience. Unfortunately, retaining sponsorship in the long term may not always be under your control. Race Car Sponsorship Agreement Template. Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? "What does my event have to offer to potential sponsors?". %&'()*46789:CDEFGHIJVWXYZcdefghijsuvwxyz ? Figure out what you can offer to a potential sponsor. This basically means compiling as comprehensive a list as possible of all the things you can offer that a sponsor may take an interest in. You might be operating in a specific niche (see below for more details) or area. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. Philange holds a Bachelor of Arts in print journalism from American University and a Master of Arts in communication, culture and technology from Georgetown University. I know they did what they promised, but handing out business cards and putting my sticker on their car wasnt effective enough to warrant any future involvement as a sponsor. 4+ Racing Sponsorship Proposal Samples 1. Include contact information on the introductory letter and proposal. Every survey ever conducted of race directors points to finding and securing race sponsors as their #1 headache. The Issuu logo, two concentric orange circles with the outer one extending into a right angle at the top leftcorner, with "Issuu" in black . However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. Sponsorships are not charity. This tool allows to fill out any PDF or Word document directly from your browser (no software . How to Write a Sponsorship Proposal (Motorsports) Official C2 Racing 449 subscribers Subscribe 5.5K views 2 years ago This video will walk you through the creation of a sponsorship proposal. FREE 4+ Racing Sponsorship Proposal Samples [ Team, Car, Driver ] They must know what they are sponsoring so that they can decide whether to accept your proposal. The marquee value of your corporation's name affiliated with the Pearson Racing. 01. Quite often, the businesses you see sponsoring club racing cars are the drivers own personal business, job, parent, or friend. 2011 team racing sponsorship proposal our desire. Sample Automotive Sponsorship Proposal - 15+ IN PDF You need to know this to be able to create a compelling case for why a business should sponsor you. How to Get Sponsorship for Your Car Build: Pro Tips Write down every possible attribute you can give to a sponsor. %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz Our very own Frank Galusha sits down with accomplished sprint car racer, McKenna Haase, as she explains best practices for sponsorship marketing presentation. Another element of finding and securing sponsors is building a strong network. So whether you are spending $1,000 a weekend or $100,000 a weekend, youre basically racing for yourself. endobj Edit your sponsorship agreement team online. But avoid: Well done on getting to your first sponsor meeting! Why you do it. Include methods like cheque, e-transfer, PayPal, etc. This is by far the most useful and engaging type of proposal and the kind the template will help you create. 19 US Race Calendars to List Your Race On, How to Promote Your Race: Our Ultimate Guide, What types of sponsorship are available for your event, What sponsors look for and how to give it to them, How to identify and approach sponsor candidates, How to successfully negotiate and deliver a sponsorship, Identify sponsors that stand a good chance of responding to your approach, Make the most of your sponsorship assets, by offering the right stuff to the right sponsors, the sponsorship benefits they are looking toprovide and what they may want in return, the timeframes for receiving and replying to sponsorship proposals, Theyhavea well-defined process for accepting and assessing sponsorship proposals, They have resources earmarked for sponsorships, There is a dedicated person on the other end tasked with identifying and developing sponsorship opportunities, Briefly (=2-3 sentences max) introduce yourself and your event, Briefly (=2-3 sentences max) point to what sponsor objectives you think a sponsorship of your event could benefit, End with a request for a follow-up meeting or call to share more details, Going into lengthy discussions of your race or sponsorship proposal before hearing what your sponsor needs (ideally you want to get into this discussion in the follow-up meeting). Think about the problem you will help solve and the goals youll help reach. Free Racing Sponsorship Proposal Example - Flip eBook Pages 1-12 | AnyFlip You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. Your true request is that you are asking to be part of the sponsor's sales team. Answering that question well will allow you to: Usually, in order to answer this question, it helps to conduct some kind of audit of your sponsorship assets. And, as always here at Race Directors HQ, we start from ground zero Let's start with what sponsorship isn't. Race Car Sponsorship Template - US Legal Forms Racing Sponsors. How it REALLY works, what it really is, and how to get Think about those reasons you stand out. Want to race with packed stands and screaming fans? . As a racing driver you are focused, talented and ambitious in something you love to do . You also may be able to offer experiences, such as hosting the company at the race track. Ask the sponsor for a specific amount of money. 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? You have to convince a potential sponsor that YOU are the person who will work for them. Nationally Televised racing is just that. Open the template in our online editing tool. It is obvious that every sponsorship is made with the viewpoint of getting benefits in return. 2011 Team Racing Sponsorship Proposal Our desire . Feel free to drop Racing Mentor a message on social media if you have any questions. Essentially, Contingency Sponsors have already agreed to support a racing series. 0000002058 00000 n The Complete Guide to Motorsport Sponsorship. I could not find the sports car of my dreams anywhere. I will put your sticker on my car and get you 1,000 more fans all wanting your stuff, all you have to do is give me some free products. Our team becomes an extension of the marketing department of our sponsoring corporations or . Sign it in a few clicks. In your sponsorship project, do the following: If you don't use a specialist project management tool, you can set everything up on a spreadsheet with different tabs for different sponsors. Race Sponsorship: The Complete Guide | Race Directors HQ Racing Sponsorship Letter - Fill and Sign Printable Template Online but you surely wont be walking away with a heavier wallet. Everyone from the outside thinks that everyone racing cars has sponsors. The people who get sponsors often arent the fastest or best drivers, they are the people who can get the most positive attention for the advertiser. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. If you stand out and can provide value, its going to be so much easier to get sponsorship for motorsport. endstream endobj 69 0 obj <> endobj 70 0 obj <>/ProcSet[/PDF/Text/ImageC]/XObject<>>>/Rotate 0/Type/Page>> endobj 71 0 obj <> endobj 72 0 obj <>stream Are you posting regularly? The racing team approaches a mid to high scale business organization asking them for sponsorship. Sponsorship Propsals - Bob Hilbert Sportswear Dirt Racing National There might be an opportunity in doing something with your local car dealer, an opportunity in the influence you have with your audience, or an opportunity in getting a brand in front of one of your existing partners. These are generally labor services vs paying cash or parts. Many people think sponsorship is easy: Sponsorships are not charity. Group outing packages can be set up for larger groups from your business or organization. yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* Focus on the businesss goals rather than your life story. . Do your posts get engagement? A sponsorship proposal is a document submitted by a not-for-profit agency, charity, foundation, or event services company to a potential sponsor. And yet, many sponsor stickers are from drivers who just like and want to support a specific brand or business without necessarily being compensated. Don't ask yourself "How low should I go?" Treat the race car sponsorship proposal as a business transaction. You might be operating in a specific niche (see below for more details) or area. How invested will they be in the sponsorship's success. BC racing Coilovers for 2010 Honda Odyssey. Dirt Track Racing Sponsorship Proposal is a perfect instrument for witnessing thrilling events. Write down all important facts, such as the biographies of the racers and the team's success rate. The heart of your proposal lies in what you have for them. Most reputable sponsors want to see a return on their investment, so it is of paramount importance to write a detailed race car sponsorship proposal. As long as you can provide value, youll go a long way. If you are looking for racing sponsorship proposals, you are at the right place. The template proposal sponsorship comes in A4 and US Letter size. But blowing it at this stage for lack of attention to your sponsor's needs would be the real waste of time. If you're directing races, chances are you have a long and bitter history struggling with race sponsorship. So make it count. Start by making a list of the businesses youd love to work with. Our series (Star Mazda or FF2000 Championship) usually serves as a support race Single sponsor entire race car and enclosed trailer: $5500 * Indicates primary sponsorship. The organization aims to organize events such as auto motor racing, harness racing, slots . Redline360. Take a look at this blog post for an updated list. You now have to deliver on your sponsor's expectations and, if possible, exceed them. Podcast 043: How to find and understand sponsor goals, Podcast 026: How to Tell if a Sponsor has Budget to Work With You, Podcast 009: How to Craft a Winning Subject Line. By getting your name into the press, your message is spread further than your existing audience. The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. On behalf of Val Apple Motorsports and the Leg Daddy Racing rally team we appreciate the opportunity to introduce you to the world of Rally Racing. hb```"gVa1G2S\Z&80~QRse He's collected 60 race wins as well as the 2014 championship. So I built it myself-Ferdinand Porsche. Don't feel like you need to include a shiny proposal document in the first instance. Part 2, The 17 BIGGEST mistakes you can make with your brakes on (And off) track, Also something conspicuously absent from club racing, Click HERE To see more posts by No Money Motorsports, How to go RACING 4 Popular paths to earning a competition racing license. Some basic terms and conditions are: In the end, leave some space for the signatures of the representatives of both parties to the sponsorship agreement. If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. Sponsorship Application - CarSponsors.com First, provide a history of you and your racing team. Then theres Entry-Pro like Pirelli World Challenge and Indycar sponsored Support Races (Global MX-5) in the middle, and Pro IMSA/Weathertech racing at the top. Thank the letter reader for his or her time and include all of your contact information. This proposal contains proprietary and confidential information of EVSR and Entropy Racing . 5 0 obj Since racing takes such a personal investment it means everyone at the club level are willing to make great personal sacrifices to be there Were all committed. Collect evidence throughout the race season testimonials, statistics, etc. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. Sponsorship is not charity. Sponsorship Proposal - Pearson Racing Research the sponsor you are targeting. Racing & Sponsorships - Valvoline However you decide to build relationships with decision-makers, the goal is to warm them up to your pitch because a warm lead is so much easier to land! You need to show up to a potential sponsor with a persuasive, well thought out plan. The term influencer is relatively new, but the concept has been around for advertisers for a long time. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. The most effective thing you can do to minimize out of pocket expense is in choosing a car that is affordable, reliable, and wont blow through consumables. This can include hospitality, stickers on a car, events etc. xref Do people regularly gravitate towards you for some reason or other? Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. All sponsors are encouraged to attend racing events. Tell us about it. Expand awareness of their product? That said, it is not always clear how sponsors will evaluate a sponsorship's ROI and it is not uncommon for the same sponsorship assets (=bits you can offer to sponsors, like branding rights, direct selling opportunities etc) to be valued differently by different sponsors. Think about those reasons you stand out. This is a business relationship and there must be a clear concise understanding of expectations, timelines and returns. If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. Paramount Primary. Only if you can't bridge the value gap by increasing the scope of the proposal should you move to considering a price adjustment. Sponsorship announcements throughout race season. One of the biggest mistakes drivers make is getting too lost in their own heads. Description: Thank you for your interest in sponsorship from Summit Racing Equipment. Instead, provide a general overview, such as "Parts alone last year cost $X.". Any accomplishments in racing you have achieved. How to Write a Sponsorship Proposal (Motorsports) - YouTube Simply putting a name out doesnt always mean it will come back as added revenue for a company. Type an introductory letter, addressing it to the person in charge of the organization. The Electric Vehicle Sports Racer (EVSR) is an innovative new fully electric race car designed, created, and campaigned by the team at Entropy Racing with the goal of creating a full series of . Some of the more common types of sponsorship are: Cash sponsorship: Fairly straightforward - you make your assets available to the sponsor in exchange for cash. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. We are a Military Team that runs in Michigan . Organize the proposal in sections. Sponsorship agreement team: Fill out & sign online | DocHub In exchange anyone who donates gets their name on the car for the event. The term influencer is relatively new, but the concept has been around for advertisers for a long time. Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design. Automotive Racing Sponsorship Proposal oecm.ca Details File Format PDF Size: 349 KB Download 4. A business or group sponsors a racer, providing monetary support. This kind of branding will make you more recognisable. Your sponsors would base their decision on how you're going to help them in exchange for their support. This all comes down to value. Consider trade magazines, local newspapers, and blogs too. Click on the fillable fields and add the required data. These details usually include your name and contact details and the name and contact details of the potential sponsor. The NHRA secured its new title sponsor, Camping World, after a series of interactions . When I was doing a lot of commissioned artwork, I gave some discounted drawings as sponsorships on promises of displaying at car shows, handing out business cards, spreading the word, etc. F1 and NASCAR have lucrative TV deals and sell out stadium seating with exorbitant ticket prices club racing may have incredibly competitive (and more pure, IMO) racing, but even with free admission there are never more than a few people in the stands (Who are almost always drivers in other classes, crew, or people directly related to drivers). Team Racing Sponsorship Proposal Our desire . Buy tickets for a NASCAR or F1 race. Approach the deal as a win-win for both sides. You are so much more than a racing driver so think about your interests and skills outside of motorsport. Consider positioning trophies around the car in some of the shots -- this is a subtle reminder that you are a successful racer. When you watch any racing event like Formula One or MotoGP racing event, you see the names, stickers, and banners of different companies or organizations everywhere. Thanks, Hopeless Tuner. Sample page from the Racing Mentor proposal template. Present the benefits you offer clearly and simply. You might be sending gentle emails before pitching more formally. If you want to run in one of the very few racing series that do get sponsors and prize money? Dont let imposter syndrome get the best of you. Nationally Televised. Proposal for auto racing sponsorship by moorespeed race engineering 2131 theo drive austin texas, 78723 512.474.7223 www.moorespeed.com. ?be$I&!=~DJ)*]]GVw(La( YK1s4Vt/z=Q1endstream First, provide a history of you and your racing team. Once youve established a bit of a rapport (2-4 messages), dont be afraid to link what you do to whats being discussed. How to Get Racing Sponsors: 7 Steps (with Pictures) - wikiHow Life How will the person opposite you stand to gain from the sponsorship? Gather the history of your racing career or racing team. This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. Do you have a very popular online presence? Although you've come a long way its still easy to get undone at this stage by the two cardinal sins of sponsor-seeking: Yes, copying your last sponsorship proposal and editing your sponsor's name and company details is tempting - it will definitely save you a lot of time. I believe that sponsorship of race teams is important and necessary to the continuation of the sport. How to Write a Race Car Sponsorship Proposal - SportsRec PDF A&S Racing Sponsorship Proposal PDF Racing Sponsorship Proposal Tallulah Philange has worked as a journalist since 2003. Race Car Sponsorship Proposal Template - Drinkrawrepublic.com To wildly oversimplify it: Crapcan Enduros (non-licensed) are considered the basement tier.